For the 18th time mediAVentures is a key supplier to the ESC Congress. The ESC Congress, with more than 30.000 cardiologists from all over the world, takes place in Rome this year. It is the biggest medical congress in Europe and the biggest cardiology congress in the world.
mediAVentures again supports the design, construction and audiovisual and technical management of several important parts of the congress.
There is the Poster area, with our "analogue" poster boards and digital/moderated eMP Islands. These electronic Moderated Poster islands are clusters of 7 plasma displays, each mounted on a special mediAVentures’ style construction with lots of glass, in combination with a rear projection screen. Our proprietary poster software allows to go through the scientific content in a user friendly way. Besides these eMP islands we also have Best Poster stations: these are 4K/UHD screens that display 4 posters, visible and legible all the time and navigable with a stylish joystick.
We again construct 5 "Hub" rooms. This gold standard open, circular, central staged meeting rooms based on our I/O Forum© concept. Hanging from rigging points in the ceiling structure of the exhibition hall, several concentric truss rings (hexagonal & circular) fly from perimeter to centre for different types of curtains (black-out, voile, acoustic, molton), a big projection cube, special audio speakers, LED-lights & acoustic baffles for insulating the stage from reflected sounds. This all creates an optimal audiovisual experience.
The scientific area will be separated from the commercial exhibition area by our 3.5m high and 175m long #GreatGlassWall. We combine this wall with more than a 1.000 sound baffles to streamline visitor flows and improve acoustics in a decorative way.
New this year for the first time, is the build of 3 outside meeting rooms. In the open air between the Halls 3-5 and 2-4 we erect the Forum, a big high end multi functional auditorium and two Agoras, very open "speakers' corner style" meeting rooms. It has been a very big task to find and help design shelters that are big, attractive and safe enough to cover these meeting rooms and protect them from sun and rain. The whole outside area is also carpeted with grass in different colours. Because of the daylight we will use huge high resolution LED walls to show the medical content.
Finally, for the Forum room mediAVentures produced several videos in 4K/UltraHD quality and a cinematoscopic format (2.35:1). These demonstrate the interaction and cooperation within Heart Teams all around Europe.
More videos and photos can be found on our facebook page: facebook.com/livesurgery